First Market Bank: A Virginia Bank’s Approach to Community Banking and Convenience
There have been bank tellers in grocery stores before, but a bank in Virginia has taken bank and grocery store integration to a whole new level.
The other banks’ counters always tended to look just a bit out of place, but when Richmond based grocery chain Ukrop’s introduced First Market Bank into its grocery stores, it seemed to fit right in. From the small things, such as matching color schemes, to the trademark friendliness of Ukrop’s employees, which is mirrored by First Market Bank tellers as well.
Not only is the location convenient, but the hours are as well. No longer do you have to worry about getting to the bank too late because of rush hour traffic.
Instead, imagine going to the grocery store and picking up your bread, milk, eggs, apples, frozen veggies, and a new box of checks while you’re at it. You could even grab a mortgage application or have a few questions answered about the best CD rates.
In addition to cutting through that barrier of slight intimidation that banks sometimes can exude, having their friendly customer service representative right there across from the produce section makes it feel like just another resource that you can avail yourself of while you shop.
And with their presence in so many grocery stores in addition to their normal branches, First Market Bank is setting new standards in accessibility and convenience as well.
It’s convenient already, with business hours extended to approximate those of the grocery store. But it’s even more convenient because it offers online banking as well. This is handy for all those late night moments when you just have to check your balance – or find out what that last payment was all about that you forgot to enter into your registry. You don’t have to go to the bank – or the grocery store for that. You can check it anytime you like, from home.
And how does this banks offerings compare with those of other banks? Of course they are a full service Richmond Bank – Member FDIC and so they have everything you would expect from any Richmond bank.
